The hiring challenge
The startup needed to build a sales function, not fill one isolated vacancy. That meant balancing early-pipeline SDR profiles with Account Executives who could run discovery, manage deals and close business in a SaaS environment.
The hiring challenge was consistency: six people needed to fit the same commercial system while bringing different levels of experience and responsibility.
Our recruitment approach
mujobs separated the market into SDR and AE talent pools, mapped relevant SaaS companies and qualified candidates around activity, quota evidence, deal ownership, sales methodology and startup fit.
The pipeline was built as a team-building asset rather than six disconnected searches.
For employers hiring a Sales Team Build, MuJobs combines role-specific market mapping, active sourcing and direct candidate outreach. We clarify relevant experience, motivation and availability, then coordinate the next conversations around the hiring brief.
The outcome
The project resulted in a six-person sales team across SDR and Account Executive roles, giving the startup a commercial foundation it could continue to scale.
Understanding the position
Building a sales team requires complementary roles. SDRs create and qualify early opportunities; account executives carry the later sales conversation and closing responsibility. The exact boundaries vary by business, so the search should define the handover, customer segment and expectations for each role before combining the individual pipelines into one team plan.
Questions that make the brief more precise
- Which parts of pipeline generation and closing does each role own?
- What customer segment and deal complexity are relevant?
- How will the team work together after the individual hires?
Planning your next recruitment assignment
Start with the work the new person will own, the business context and the constraints that cannot change. Separate essential experience from preferences. That gives the market mapping a clear direction and makes it easier to explain why someone belongs on the shortlist.
A similar title is only a research starting point. In an initial conversation, we would clarify the project or team, the practical conditions and the evidence you need to make a decision. The scope of sourcing, candidate qualification and interview coordination can then be agreed around the actual requirement.
Sales recruitment for the way you sell.